Food fraud in pictures
We’ve come a long way with food fraud awareness since I started working on the subject in 2015. More and more food industry people now recognise that food fraud is a genuine threat to the safety and integrity of our food supply.
But few of us have actually seen food fraud up close. Part of the problem, of course, is that food fraud, by its very nature, is hard to spot.
This week, I’m sharing my collection of favourite food fraud images, from around the globe and across the decades, starting with turmeric extract.
Turmeric extract
Figure 1 shows a simulated “fraud” which demonstrates dilution-type fraud in turmeric extract. The sample on the right contains about 25% curcuminoids. The sample on the left has been diluted with cornstarch and contains about 10% curcuminoids.
Dilution fraud occurs when a food is diluted with material that costs less than the food to increase profits. Examples include fruit juice, milk or wine adulterated with water and sawdust added to tea powder.
Common fillers for botanical extracts are maltodextrin, starches and other materials with a cellulose base, such as carboxymethylcellulose.
Fillers and flow agents are added legitimately to botanical extracts like turmeric extract to achieve a flowable powder. However, some suppliers add more filler than needed, and this allows them to sell the same quantity of the pure extract for a higher price.
There are no legal definitions for botanical extract purity in many jurisdictions, so the amount of filler or flow agent is not regulated. If the concentration of filler or flow agent is not specified and checked by purchasers upon receipt, then the supplier may be tempted to add too much.
Purchasers of botanical extracts use visual checks, HPTLC and colour specifications as an ‘early warning signal’ when receiving material. Extracts that have a lighter colour than expected warrant further investigation, although it’s worth noting that turmeric is also vulnerable to adulteration with colourants such as metanil yellow and lead chromate.
Source: Turmeric Extract | Blake Ebersole
Saffron
Figure 2 shows a simple authenticity indicator test for saffron (Crocus sativus L.), using water. The test provides a visual indication of potential adulteration or substitution and can be used to decide which samples require further investigation.
When water is added, real saffron releases a dark golden colour over a period of a few seconds while maintaining intact stigmas. Suspicious samples release significant quantities of colour in less than 1 second, lose their structure and show evidence of non-stigma materials.
In this test, conducted by students in a food fraud course at Wageningen University on samples purchased from local stores, three of the four samples appeared inauthentic, including the most expensive samples.
Sample 3 (blue circle) was confirmed to be safflower (Carthamus tinctorius), which is substituted for, or used to adulterate, saffron, due to its similar appearance. The photographer did not share which was the genuine sample.
Source: Saffron Test | Devi M Krishna
Paprika
Figure 4 shows adulteration-type fraud in two paprika products imported to the United States. The sample on the left contained very high levels of the oil-soluble dyes Sudan I and Sudan IV. The sample on the right contained the natural colour annatto (E160b).
These samples were tested by the New York State Food Lab in 2014.
Adulteration-type fraud is when something is added to food to increase its apparent value without being declared to the purchaser. Adulterants can be unsafe for consumers and often conceal quality defects. Examples include textile dyes added to spices to make them appear fresh and flavoursome, and melamine powder added to milk to boost its apparent protein content.
Sudan dyes are textile dyes which are carcinogenic and not approved for use in food. In 2024, there were 8 notifications for Sudan dyes in foods imported to the European Union. The foods included curry powder, chilli powder, palm oil, sumac powder and cheddar cheese powder.
Adulteration with unapproved dyes sometimes accompanies another type of food fraud in paprika: dilution or substitution with ‘spent paprika’.
Spent paprika is a dull fibrous material left over after paprika oleoresin – the coloured and flavoured part of paprika spice – has been extracted from the fruit (Capsicum annuum L). Paprika oleoresin has a high value and is used legally as a natural colouring agent in cheese, juices, sweets and sauces.
When spent paprika is added to whole paprika, or used in place of whole paprika, the resulting mix has a dull colour. Fraudsters then add illegal colourants such as Sudan dyes to the mixture to make it appear genuine.
Sources:
Tarantelli T., Sheriden R. (2016) Toxic Industrial Colorants found in Imported Foods. Available online at: https://www.slideshare.net/slideshow/industrial-dye-presentation-12-11-2015/60160214
Bia Analytical (2025) Why is Spent Paprika Not Paprika. LinkedIn. Available at: https://www.linkedin.com/posts/bia-analytical_adulterate-foodfraud-foodadulteration-activity-7313487808575250433-clM7/
Oregano
Figure 6 shows the similarities between dried oregano and other leaves used to dilute it.
Oregano is the herb most often affected by food fraud, and there have been several high-profile cases of consumer groups revealing food fraud in oregano, including in the United Kingdom in 2015, Australia in 2016 and the United States in 2017.
In the Australian tests, fewer than half of the 12 samples purchased from retail outlets were pure oregano. The others contained between 10 and 90 percent leaves from other plants, including olive leaves and sumac leaves. Tests in the United Kingdom and the United States of America showed adulteration in around one-third of samples.
Have things improved with oregano in the decade since?
Unfortunately, they have not. In 2020, oregano imported to Europe from Turkiye was found to contain olive leaves. Further testing revealed one-quarter of samples were affected. Two of the samples contained no oregano at all.
In 2021, the European Commission tested 1,885 samples of spices and herbs and rated oregano the worst performer for food fraud, with 48 percent of approximately 300 oregano samples affected by adulteration, mostly with olive leaves.
And in 2024, the United Kingdom’s Food Standards Agency found 13 percent of 30 samples of oregano to contain leaves other than oregano, mostly olive leaves, at levels of up to 25 percent.
Comment
Food fraud affects many types of food and drink, but I only had images of herbs, spices and botanicals in my collection. That’s not a coincidence. Herbs, spices and botanicals are some of the worst-affected foods for food fraud.
I would have loved to have shown you photographs of food fraud in other commonly affected commodities such as seafood, honey, olive oil and dairy foods, but unfortunately, fraud-affected versions of these foods look almost identical to the real thing, and so photographs are both rare and unhelpful.
Read more: 🍏Saffron Fraud | Issue 31 | The Rotten Apple🍏
This article was originally published at The Rotten Apple – a weekly newsletter for food professionals.